Alewife Community College
PDF, 10 Pages
Code: HE07ALEWI
Price: $7.95
Hard Copy, 10 Pages
Code: HE07ALEWI
Price: $7.95
Permission to Reprint, 10 Pages
Code: HE07ALEWI
Price: $4.95
Administrators at Alewife must develop a plan to market the newly-created community college. The case asks readers to use a spreadsheet to determine the most effective way to use local newspapers to advertise the college.
Subjects: Marketing, Information Systems, Advertising
Setting: Public, Community College
Subjects: Marketing, Information Systems, Advertising
Setting: Public, Community College
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